Joe Severson has joined Steviva Brands, Inc., Portland, OR, a leading manufacturer and distributor of stevia-based sweeteners and other bulk-ingredient sweeteners, as director of operations. Mr. Severson is also partner/COO at Trinity Hill Farms, LLC, a manufacturer of all-natural gourmet condiments, marinades, sauces and salad dressings. Prior to joining Trinity Hill Farms in 2011, he was director of operations at Chef George, Inc., in Portland.